Why SEO is important for your business?

Importance of seo

World full of digitalization and mobile advertising and branding, Search engine optimization (SEO) is playing very important and it is essential for every website developer to understand the true meaning of SEO along with power to build for every business.

Search engine optimization (SEO), is a bunch of rules followed by website developers to optimize their websites for search engines like Google, thereby to improve their search engine rankings. plus it is also a clear way to increase the quality SEO by making them more user friendly and easier to navigate. SEO can also be considered as a framework as the complete process has a number of guidelines, a number of stages and a set of controls for website developers.

SEO is a very pocket friendly marketing outlet that can bring more qualified leads and customers to the business. Many surveys have shown that SEO can give a better ROI in comparison to traditional marketing like TV and print media ads.It suggests that SEO can provide a business with high visibility,web traffic and branding a high ROI,credibility along with a reference of customer behaviour.

The main Question is “Why is SEO important?”

In the process of paid advertising, social media as well as other online platforms are used to generate traffic to websites, the majority of online traffic is created by search engines. Organic search results cover greater digital real estate, appear great credible to savvy searchers, and book more clicks than paid advertisements. In a nutshell, SEO has 20X times more traffic opportunities than PPC on both mobile and desktop.

SEO is also one of the best online marketing channels that, when set up correctly, can continue to pay over time. If you present a solid piece of content that deserves to rank for the proper keywords, your traffic can go up over time, whereas advertising needs continuous spending to send traffic to your site. Search engines are getting smarter, but they still require development . Optimizing your site will help show more precise information to search engines so that they can be properly organised and shown within search results.


Online shopping has become a trend though not every E-Commerce website realizes the true importance of optimizing a website. SEO generates traffic for eCommerce businesses and social media platforms. It is a vital marketing tool for any business and you should make space for SEO in your marketing budget. With useful keywords and appropriate use of image, a company gets chances to sell its value proposition online. Google offers website instructions for better user experience and recommends quality creation in terms of content. A company can effectively create content focusing various user demographics.


When anyone wants something they search it on search engines, and this is the place where digital marketing walks in where we can post or share information of new products and services basically branding of product.SEO helps the customers as well as the brand to engage by showing relevant content on his screen.They will most likely be based and go by the top research results that's why SEO is necessary for placing your product and market it by all means.

Lead Generation

Digital marketers need to research and know about what clients are interested in and then create keywords that will be used to develop an SEO strategy for their website. SEO inspires people to check out your website and is essential for every business. SEO is must and necessary for any business's growth and providing business that competitive side , with comforting page creation a company can use challenging advantages over competition.

Tips for SEO

There are a lot of things to consider regarding SEO but , still some major factors are as follows :

Make fresh content a priority that can evenl;y attract the customers and make you updated over time, focus on what your clients are looking for and make content regularly.

You can Add some coronavirus related content, If it resembles your area of expertise. For instance, if you work in the hospitality industry you might be able to provide unique insight into how the pandemic has reshaped your industry. Make an audit to take the opportunity to find out what’s going on in your industry and surrounding. Review and rebuild on your local SEO like ‘where to buy’ and ‘near me’ searches are growing by over 250% between 2017-2019. Local search is a highly recommended way to keep your brand visible and build up conversions.Make sure you update your old content.

Just remember that SEO takes some time to see results because Google needs time to go through and review a lot of information. Generally new content shows results in around three to six months, then it is all about maintaining that activity. Even as we return to the term ‘new normal’ way of life after coronavirus, SEO will be a leading player in digital marketing as some restrictions are likely to remain for some time working moderately as well reduced travel etc. People will be looking for convenience to access products and services locally and of course online.

How effective is your organisation’s SEO strategy?

If you don’t have any technical skills in house or the time to dedicate to read feedback for your website’s SEO performance then get in touch and we OyeMarketor can carry out some analysis for you, As we are agency and have been designing, building and optimising websites with skilled expertise and passionate team members we can definitely help you with that especially with Real estate .

We OyeMarketor are best in business for Digital Marketing in Real Estate, with tons of experience and skilled professionals that can manage your social media, make your brand visible to all possible platforms and make your brand shine upon your competition. We also help you with SEO which we discussed above and get assured about your marketing digitally!!!

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